Tropicana Entertainment has completed its acquisition of Lumiere Place Casino, HoteLumiere, and the Four Seasons Hotel St. Louis from Pinnacle Entertainment for a purchase price of US$260m.
With the acquisition, Lumiere becomes the ninth casino property in Tropicana’s portfolio, joining the company’s gaming resorts in Indiana, Louisiana, Mississippi, Nevada, New Jersey and Aruba. With its prime downtown location, Lumiere becomes Tropicana’s second-largest casino property, after its flagship Tropicana Atlantic City Casino and Resort. The property will remain under the Lumiere brand.
“We are incredibly excited to add this magnificent St. Louis property to Tropicana’s portfolio,” said Tony Rodio, the company’s President and Chief Executive Officer. “We are very much looking forward to becoming part of the St. Louis business community and working with the city and state as we operate Lumiere into the future. We would like to thank Mayor Slay for his support in welcoming Tropicana to St. Louis and the Missouri Gaming Commission for its expedited review of our gaming applications.”
Lumiere will participate in Tropicana’s Trop Advantage customer loyalty program. Lumiere customers who have previously earned rewards points at Lumiere will be able to join Tropicana’s Trop Advantage rewards program and Tropicana will honour all rewards points previously earned at the property by Lumiere customers. “Lumiere customers are Tropicana’s customers, and we welcome all Lumiere customers to the Trop Advantage program,” said Mr. Rodio.
Tropicana is a publicly traded company that, through its subsidiaries, owns and operates nine casinos and resorts in Indiana,Louisiana, Mississippi, Nevada, New Jersey Aruba and now Missouri. Tropicana properties, including Lumiere, collectively employ approximately 7,800 employees and have approximately 6,500 rooms, 8,900 slot positions and 273 table games. The company is based in Las Vegas, Nevada.